Good Monday morning from Seattle . . . Our Online Travel Update for the week ending Friday, October 24, 2025, is below. This week’s Update introduces readers to ChatGPT’s new browser, ChatGPT Atlas (and its new Agent Mode), and offers varying views on ChatGPT’s (and similar AI powered platforms’) long term effect on travel, the
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Between the AI Waves: Online Travel Catches Its Breath
By Greg Duff
Good Saturday morning from Seattle . . . Our weekly Online Travel Update for the week ending Friday, October 17, 2025, is below. Compared to last week and its seemingly endless parade of announcements around AI and online travel, this week’s unexpected shortage of announcements provided many of us the opportunity to catch our breath…
The Race to Reinvent Online Travel
By Greg Duff
Good Sunday morning from Seattle (actually, about 180 miles south of Seattle at one of Marriott’s new Post Card Cabins in Glennwood, Washington) . . . Our weekly Online Travel Update for the week ending Friday, October 10, 2025, is below. This week’s OTU includes recent product updates from both Expedia Group (Hotels.com) and Booking…
Agentic AI or Amplified Influence: The New Battle for Guest Acquisition
By Greg Duff
Good Sunday morning from Seattle . . . Our weekly Online Travel Update for the week ending Friday, October 3, 2025, is below. Artificial intelligence again generated most of this past week’s headlines (many of which coming out of the recent Destination AI Forum in Washington, D.C.), but social media also made a strong showing.…
This Week in Online Travel: Sabre Bets on AI, Social Media Drives Inspiration and Skift Questions Market Power
By Greg Duff
Good Sunday morning from Seattle . . . With a full week of wind and rain in the forecast, fall has definitely arrived in the Pacific Northwest.
Our Online Travel Update for the week ending Friday, September 26, 2025, is below. With Skift’s annual Skift Global Forum now behind us, things definitely slowed this past…
Travel’s Balance of Power
By Greg Duff
Good Saturday morning from Seattle . . . Our Online Travel Update (OTU) for the week ending Friday, September 19, 2025, is below. For those of you asking why the list of stories has grown so long the past few Updates (and what happened to the bespoke, curated short list of must reads that you’ve…
The Future of Online Travel in an AI-Driven World
By Greg Duff
Good Sunday morning from Seattle . . . Our Online Travel Update for the week ending Friday, September 12, 2025, is below. This week’s Update features a heavy does of AI-related stories, including reports on the major OTAs’ ongoing AI efforts. Enjoy.
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- Major Platforms Endorse EU Online Ratings Code of Conduct. This past week, several
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The Economics of Distribution: AI’s Impact and Google’s New Limits
By Greg Duff
Good Sunday morning from Seattle . . . Our Online Travel Update for the week ending Friday, September 5, 2025, is below. The federal court’s recent decision in the much-publicized Google anti-trust case captured most of the week’s headlines in an otherwise quiet week in online travel. Enjoy.
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- Artificial Intelligence Will Pose New Challenges to
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Algorithms, Alliances and the Art of Booking: This Week’s Travel Tech Shifts
By Greg Duff
Good Monday afternoon from Seattle . . . For those of you enjoying a long holiday weekend, Happy Labor Day. Our weekly Online Travel Update for the week ending Friday, August 29, 2025, is below. With the summer doldrums coming to an end, activity across the online industry has picked up starting with Booking.com’s newly…
This Week in Travel: Pricing Probes, Expedia’s Strong Quarter, Southwest’s Distribution Shift and New Loyalty Perks
By Greg Duff
Good Sunday morning from Seattle . . . Our Online Travel Update for the week ending Friday, August 8, 2025, is below. For several weeks now, we’ve all seen and read the many headlines regarding American Airlines planned use of AI for rate setting. This week’s Update features several stories on the controversy, including a…