Law Firm Marketing & Management

As an attorney, you’re doing everything right. You’re helping your clients navigate difficult situations, whether at the negotiating table or in the courtroom. Your work is impeccable, getting compliments from judges and GCs. Your partners trust you, and you’re getting referrals.
But you aren’t quite getting the attention that you deserve. You want to elevate

I spoke with Timothy Keith, the Founder and CEO of Propense.ai, which develops technology to empower cross-selling in professional services, including at law firms. We discussed how AI can help law firms improve cross-selling, the most common business development challenges they face, and where lawyers should leverage technology to enhance their business development.

What Not to Do When Working with Freelance Lawyers (and How to Do It Right)

When you hire a freelance lawyer, you’re trusting them with your reputation—and sometimes with your client’s future. But as a recent federal case shows, that trust can backfire if you don’t properly vet and supervise their work. In Dehghani v. Castro, a freelance lawyer hired through a company called LAWCLERK drafted a brief using