Why is deepening client relationships more effective than chasing new leads?
Steve Fretzin explains that strengthening relationships with existing clients is far more effective than constantly pursuing new leads. Research suggests it can take six times more effort, money, and time to acquire new clients than to retain current ones. By focusing on existing clients,

By Dr. Ken Broda-Bahm: The courtroom had all the usual elements: oak paneling, parties, a judge, a jury box, a flag. Only in the jury box, instead of live human jurors, there were three large digital monitors on which appeared the “jurors” for this case: ChatGPT (OpenAI), Grok (xAI), and Claude (Anthropic). This event, held

This article provides an excellent overview of the challenges insurers face in drafting policy language that keeps pace with the fast-evolving use of artificial intelligence. The author discusses how multiple insurers faced the challenge of defining what is “artificial intelligence” or “generative AI” by consulting with various industry sources. I asked ChatGPT how it would