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Looking to raise your law firm’s profile on social media in 2025? The new year brings fresh opportunities to claim the attention of social media users worldwide, and is the perfect time to refine your strategy for any and all platforms. After all, social media isn’t just for sharing memes and selfies — it’s a

The holidays are quickly approaching, bringing a unique opportunity to connect with journalists. For many reporters, this time of year can mean a brief reprieve from the relentless 24-7 news cycle. However, between celebrations and time off, it can also lead to a scarcity of content. This creates the perfect (and often underrated) opportunity to

Over the last couple of years, generative AI tools like ChatGPT have transformed the way that law firm marketing professionals create and organize content. From drafting engaging social media posts and copyediting newsletters to creating eye-catching visuals, there are countless ways that we can integrate generative AI into our daily workflows.
But while AI is

The prospect of AI reshaping public relations and marketing is no longer a fantasy. New AI tools seem to pop up daily, with offerings ranging from now-traditional chatbots to cutting-edge, comprehensive platforms. These seemingly futuristic tools can schedule and manage social media posts, draft press releases, build media lists, and take meeting notes, among many

We’re officially in this year’s Chambers USA era.
With the release of the Chambers USA 2024 guide on June 6, 2024, the Chambers USA 2025 research cycle kicks off, running from July 11 to December 12.
The release of the guide is a critical piece of information for firms developing their strategy for 2025 Chambers

When your CEO phones in from her Texas ranch, asking, “Got tickets to Podfest 2024; you in?” there’s really only one correct answer.
“Put me in, coach!”
And that’s how, with just a few days to prep, I found myself at a conference with an audience that had nearly zero focus on or interest in