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#LMA25 Legal Marketing Association Annual Conference Keynote by Nancy MyrlandHeather E. McGowan, a globally recognized future-of-work strategist and best-selling author, delivered a keynote that brought equal parts clarity, urgency, and inspiration to attendees of the Legal Marketing Association’s Annual Conference in Washington, DC.
I posted a shorter overview on LinkedIn, but what follows below is a more in-depth look at Heather’s full keynote.
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#LMA24 Legal Marketing Association Annual ConferenceAs you might have guessed from the title of this blog post, the theme for this year’s conference is ALL IN. It makes perfect sense because, as the conference website says, “get ready to go ALL IN at the largest global meeting exclusively for the legal marketing and business profession at #LMA24 in beautiful San

Legal Marketing Minutes, hosted by Legal Marketing Professional Nancy Myrland, contains short bursts of current marketing, business development, content, social and digital media news and advice for lawyers, legal marketers, and law firms. Nancy’s goal is always to help you grow your practice by making the complex simple. Your time is valuable, so let’s get

Will Artificial Intelligence Allow You To Reduce Staff?Generative Artificial Intelligence, or GenAI, is allowing for efficiencies within companies and firms.
These tools allow shortcuts by taking the first crack at summarizing documents, conducting research, creating marketing copy, writing emails, answering inquiries, and so much more.
Time To Reduce Headcount
This means you can reduce business and professional staff because the machines are