Why is deepening client relationships more effective than chasing new leads?
Steve Fretzin explains that strengthening relationships with existing clients is far more effective than constantly pursuing new leads. Research suggests it can take six times more effort, money, and time to acquire new clients than to retain current ones. By focusing on existing clients,
Law Firm Marketing & Management
Mentoring in the Legal Profession: Lessons from Ben Franklin, Ernest Shackleton, and, most importantly, a witness
When I ask you who your mentors are, who comes to mind first? A law professor? A parent? A former boss? Unsurprisingly, my mentors have included all of these, but my definition of a mentor also includes people whose examples have become a part of who I am, even if I never had the opportunity…
AI Governance Framework for Law Firms: Two Essential Principles for Responsible Implementation
By Eran Kahana
This is a guest post from Eran Kahana, AI Research Fellow at Stanford Law School. Want to dive deeper into the intersection of AI and legal practice? Explore Lawline’s AI Hub, and browse our 90+ AI courses today. Not a Lawline member yet? Start your no-risk Free Trial to experience Lawline Unlimited free for…
Avvo Review for Lawyers: An Honest 2025 Breakdown (Must-Read)
Ah, legal directories… they’re the matchmaking haven of the legal world.Avvo is one of the biggest players in the game, pulling in over 8 million visitors a month.Potential clients go here frequently to size up lawyers, compare reviews, and make quick judgments on which lawyer gets their retainer.But, is Avvo actually a trustworthy platform……
Legal Fee Financing: Solve the #1 Reason Clients Don’t Hire You
Ah, the awkwardness. Every lawyer’s been there — a client wants your help, but the moment they hear your retainer, the room goes quiet.You’re not imagining it: A survey by FindLaw found that 59% of respondents cited cost as a significant factor when deciding whether to hire a lawyer.But here’s the good news — you…
Law Firm Financing 2025: Your Best Options (+ The #1 Pick for You!)
Winning cases but losing financially?We feel you. Too many attorneys and law firms get stuck with slow-paying clients, delayed settlements, and bills that cannot wait.Law firm financing, to the rescue!The right plan takes that “stop-and-go” cash flow into something steady — so you can focus on winning cases, instead of chasing payments.In the next 10…
How KM and Legal Innovation are Shifting with the Emergence of Generative AI
By Ari Kaplan
I spoke with Oz Benamram, a leader in law firm knowledge management and innovation, and the Founder of SKILLS.law. We discussed the advisory services most in demand for law firms, how KM and legal innovation are shifting with the emergence of generative AI, the evolution of SKILLS.law, the likely impact of AI on legal,…
9 Best Legal Research Resources: Databases, Tools and Software
What is a legal research tool?
A legal research tool is software designed to help legal professionals efficiently find and analyze legal information, such as statutes, case law, and legal journals. It offers advanced search capabilities, case analysis, and document management. Many legal research tools are now super-charged with AI, getting you answers faster, helping
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Could Automation Be the Missing Link in Your Law Firm’s Growth Strategy?
The way law firms operate is changing at a pace we’ve never seen before. Competition is sharper, clients expect faster and more transparent service, and the pressure to deliver more with fewer resources is becoming the new normal. In this environment, working harder isn’t the answer. Working smarter is.
That’s where law firm automation comes…
PPC for Immigration Lawyers: 9 Steps to Double Your Leads in 2026
Right now, immigration lawyers are in high demand. 80% of immigration clients are racing to Google and ChatGPT, searching for life-altering legal help.The money’s there. The stakes are high.We’re in a visibility war where PPC for immigration lawyers is both your offense and defense, pushing your firm to the top of Google, where all your…