Law Firm Marketing & Management

One of the best ways to build your law practice is to create content about your field and what you do to help your clients.

Writing articles and blog posts, posting on social media, recording videos and podcasts, and the like, are a simple and effective way to boost engagement with prospects and clients and

The Legal Marketing Minutes and Legal Marketing Moments Podcasts can be found below.
About Nancy and Her Podcasting Practice
I work with lawyers and legal marketers:

  • Podcast strategy, creation, coaching, and launching
  • Guide you on equipment, editing, and optimal recording environment
  • Best practices and training for you and the lawyers who will be recording your

In this episode, Steve Fretzin and Janet Falk discuss:
  • The evolving role of public relations and marketing strategies for legal professionals
  • Maximizing visibility and credibility through content and media engagement
  • Leveraging platforms like LinkedIn and newsletters to strengthen personal branding
  • Understanding AI’s impact on online search and credibility in the legal services marketplace

Key Takeaways:

In this episode, Steve Fretzin and Ben Walker discuss:
  • Navigating the complexities of government contracting and responding to requests for proposals (RFPs)
  • Strategies for effective employee retention and building long-term professional relationships
  • Lessons learned through costly mistakes in vendor selection and employee hiring
  • Marketing and sales tactics for growing service-based businesses in highly regulated industries