Law Firm Marketing & Management

SEO for malpractice lawyers operates in one of the most competitive and trust-sensitive corners of legal search.The prospect searching for a medical malpractice attorney isn’t just comparing firms — they’ve been harmed by a professional they trusted, and they’re evaluating every signal about whether your firm is credible, accessible, and capable of helping them. That

By Steve Fretzin and Frank Stephens
I have a lot of conversations with lawyers about growth, marketing, and building a book of business. What does not get nearly enough attention is the one thing that can wipe all of that out overnight.
Technology risk.
In my conversation with Frank Stephens, President of CTS, we dug

The AI for Lawyer Moms webinar has wrapped, but you can still access the full 90-minute session and accompanying materials.If you missed it live, this is a chance to see how AI can support your real legal work in a practical, usable way.👉Sign Up HereWhen you sign up for the replay, you’ll also receive a

By Steve Fretzin and Susan Guthrie
There are moments in business when two professionals connect and immediately recognize they are operating from the same playbook. That was my experience with Susan Guthrie. Our conversation quickly moved past surface-level tactics and into what really drives success for lawyers today, strategy, trust, and consistency.
Susan has spent