There has never been a better time to use “Tradition Meets Transformation” as a conference theme.
1300+ Will Gather For The 2026 LMA Annual Conference
The Legal Marketing Association (LMA) annual conference will take place Monday, April 20, through Wednesday, April 22, in New Orleans, LA.
Our industry and the profession we serve are going
Why naysayers lose clients in initial consultations
People Don’t Come In to Be Talked Out of What They Want
There’s a common mistake many attorneys make in initial consultations—and it costs them clients every single day in a very real and measurable way.
They become naysayers.
They believe they are being honest, realistic, or even ethically cautious in their communication. But to
There’s a common mistake many attorneys make in initial consultations—and it costs them clients every single day in a very real and measurable way.
They become naysayers.
They believe they are being honest, realistic, or even ethically cautious in their communication. But to
GEO for Law Firms: How to Get Your Practice Cited in AI Search
GEO for law firms — generative engine optimization — is the practice of making your firm visible inside AI-generated answers, not just traditional search results.This guide covers what GEO means for attorneys in practical terms, how it differs from SEO and search engine optimization, which signals AI models use to decide which firms to cite,
Why Your SEO Agency Needs AI — And How On The Map Uses It
The SEO industry is in the middle of its biggest transformation since Google introduced mobile-first indexing. Artificial intelligence isn’t just changing how search engines work — it’s fundamentally altering what it takes to rank, convert, and grow online. If your SEO agency hasn’t adapted, your firm is likely leaving cases on the table.
SEO Has
How AI Is Transforming Digital Marketing for Law Firms in 2026
Artificial intelligence is no longer a futuristic concept — it’s the driving force behind the most effective digital marketing strategies in the legal industry today. Law firms that leverage AI are seeing better rankings, higher-quality leads, and stronger returns on their marketing investments. Here’s how AI is reshaping the landscape in 2026 and what it
Am I really where I’m supposed to be right now?
It’s two months today since my last “official” work day at McGlinchey Stafford; I figure it’s time for an update on me … and the Sports Dude.
So as we were scrambling to figure out those last days at the firm, the Sports Dude and I were scrambling to figure out what that swollen
Don’t be an arrogant twat
According to a search, “the phrase “arrogant twat” is a vulgar British insult combining the adjective “arrogant” (showing an exaggerated sense of one’s own importance) with “twat,” a slang term for a foolish, contemptible, or obnoxious person. It describes a person who is condescending, self-important, and believes they are superior to others, often dismissing anyone who disagrees with them as
CCBJ’s 11th Annual 2026 Directory of Leading Legal Technology and Project Management Solutions
Legal work rarely arrives neatly packaged. It appears in fragments—an email chain forwarded without context, a contract that surfaces late in the business process, a question that begins as routine and slowly reveals larger implications. Lawyers interpret, sort and translate these fragments into matters, agreements, investigations and advice.
The Importance of Trust and Accuracy in AI-Powered Document Analysis
I spoke with Vicente Silveira, the Co-Founder and CEO at AI Drive, a platform for legal professionals and teams to deploy agents that support document-intensive projects. We discussed the importance of trust and accuracy in AI-powered legal document analysis, the value of a multi-model approach, and where AI agents in legal work are
AI Governance, Estate Planning, and Social Media Ethics: What Attorneys Are Learning Right Now
Every month, thousands of attorneys complete CLE courses on Lawline, and the courses that rise to the top tell us something. They reflect what’s keeping practitioners up at night, where clients are asking harder questions, and which skills are becoming non-negotiable in day-to-day practice.This month, we’re doing something a little different: a countdown of March’s